Case Study: Stones Rock Solid Mobile RV Repair — The Power of Local SEO for a Mobile Business
Client: Stones Rock Solid Mobile RV Repair
Industry: Mobile RV Repair
Services Provided: Local SEO Optimization, Google Business Profile Setup, Listings Management
Locations: Silverton, CO → Palm Springs, CA → Tulsa, OK
Platform Focus: Google Maps, Listings Distribution, Local SEO
Background
Stones Rock Solid Mobile RV Repair is a seasonal, family-run mobile RV repair service operated by Tim, a dedicated and highly skilled technician. The business provides on-the-go RV repair solutions for travelers, helping them get back on the road quickly during their camping and vacation adventures.
I met Tim in Silverton, Colorado, where I personally experienced his excellent service. During our conversation, I realized he wasn’t listed on Google Maps, which is a critical visibility tool for local service providers—especially in high-traffic tourist regions like Silverton.
Challenge
At the time, Stones Rock Solid Mobile RV Repair had no digital presence:
- No website
- No social media
- No online marketing
- Not even a Google Maps listing
Despite Tim’s incredible work, people simply couldn’t find him unless they had a personal referral.
Solution
I offered to help by creating an SEO optimized Google Maps listing for his Silverton location. Tim was immediately on board and excited about the opportunity.
Within days of being listed, Tim’s phone started ringing. RV owners camping near Silverton—and even as far as Ouray—began reaching out. His mobile repair service started booming, all thanks to a simple, well-optimized Google Business Profile.
Before adding the services, it is always important to add the right keywords in the listing, and this can be done using in depth keyword research and competitor analysis.

As satisfied customers began leaving 5-star reviews, his credibility grew, his conversion rate improved, and his call volume surged.
Expansion: Seasonal Mobility and SEO Success
Tim and his family follow the RV community seasonally, and when winter rolled around, they relocated to Palm Springs, CA. Although Tim was nervous about starting fresh in a new city, he leaned into the success of his Google Maps strategy.

He created a new listing for Palm Springs, requested reviews from happy customers, and once again saw immediate results—calls, bookings, and steady business throughout the winter of 2024.

Setback: Transitioning to a Permanent Location
In early 2025, Tim decided to settle down and grow roots in Tulsa, Oklahoma. However, this time, the move didn’t go as smoothly.
He was still receiving calls for Palm Springs, even though he was no longer servicing that area. He couldn’t update his location easily, and the result was a growing risk of disappointed customers and negative reviews.
The Fix: Listings AI + Local SEO Optimization
Tim reached out to us at Lean Services for support.
We quickly deployed our Listings AI service to correct and optimize his entire digital presence. Here’s what we did:
- Updated all listings across major directories (Google, Apple, Yelp, BBB, etc.)
- Rewrote and optimized service descriptions, keywords, location data, and service areas
- Created social content and announcements to notify customers of the move
- Pushed out consistent NAP (Name, Address, Phone) details to eliminate confusion
- Suppressed outdated location data to stop Palm Springs traffic

Results
In just one week:
- Calls from Palm Springs stopped entirely
- Tim began ranking in Tulsa, OK for high-intent searches like “mobile RV repair near me”
- His new listing began attracting reviews and building local authority again
- His service business was back in action—stronger, smarter, and visible in the right market

Conclusion: Digital Visibility Without a Website
What makes this story so powerful is that Stones Rock Solid Mobile RV Repair has no website, no ads, and no social media presence—yet the business thrives.
This case study shows that for local service providers, high-quality service, consistent reviews, and proper listings management are often the most critical components of online visibility.
Need Help with Your Local SEO Strategy?
Whether you’re a single-location operator or managing multiple service areas, we can help you:
✅ Rank higher in local searches
✅ Update and optimize your listings across the web
✅ Eliminate outdated or incorrect information
✅ Attract more high-quality customers
Let’s get your business found by the people who need you most.
📍 Contact us to learn more about how we can help your service business grow through smart, effective local SEO.